"Rule the Air" was a marketing campaign and slogan used by Verizon Wireless, one of the largest telecommunications companies in the United States. and I did not have information on any updates or changes that have occurred since then. Here's an explanation of the "Rule the Air" campaign as it was known up to that point:

1. Emphasis on Network Dominance: "Rule the Air" was a slogan that emphasized Verizon's commitment to offering a superior wireless network. It suggested that Verizon's network was so reliable and extensive that it allowed customers to dominate and have full control over their wireless experience.

2. Network Coverage and Performance: The slogan implied that Verizon's network provided extensive coverage and excellent performance, allowing customers to stay connected and in control of their communications and digital experiences, no matter where they were.

3. Competition: The use of the word "Rule" in the slogan indicated Verizon's desire to assert its dominance in the wireless industry and position itself as the network provider that sets the standard for others to follow.

4. Marketing Message: "Rule the Air" was a concise and memorable message that aimed to differentiate Verizon from its competitors and reinforce the idea that choosing Verizon meant choosing the best wireless network.

5. Visual Elements: The campaign typically featured visuals that showcased Verizon's network coverage maps, fast data speeds, and satisfied customers using their devices in various locations.

Since slogans and marketing campaigns can evolve over time, I recommend checking Verizon's official website and recent marketing materials for the most up-to-date information regarding their branding and messaging. There did have been changes or updates to their campaigns since my last knowledge update in September 2021.